The West Africa Science Service Centre on Climate and Adopted Land Use (WASCAL) has launched its Positive Climate Attitude Advocacy, dubbed the Climate Change Advocacy Now (CCAN) initiative.

Ghana like many African countries, is experiencing the adverse effects of climate change, with rising temperatures, unpredictable rainfall and extreme weather events threatening agriculture, water resources, livelihoods and the environment. The Climate Change Action Now, CCAN, will build on the knowledge of the youth between the ages of 18 to 35 and provide them with tools to engage in climate action. It will also mobilize 30 schools and educational institutions to adopt sustainable practices.

This campaign, which is part of events to commemorate the 2025 World Environment Day, will spotlight youth-led solutions, engage strategic media outlets, and catalyse grassroots tree planting efforts as a symbol of ecosystem restoration.

Ghana is increasingly vulnerable to the impacts of climate change, unpredictable rainfall patterns, intensified flooding, prolonged droughts, and extreme heat, all of which threaten agriculture, infrastructure, education, and public health.

These impacts are felt most acutely by young people, women, and rural communities.

By combining dialogue, storytelling, and action, CCAN will serve as a springboard for a long-term national movement towards climate resilience.

Speaking at the Ceremony, Executive Director of WASCAL Professor Emmanuel Ramde underscored the importance of collective action towards climate change issues in the country.

“Climate Change is a subject that should be of concern to everyone, because it impacts every aspect of the human and environmental existence. We must develop positive attitudes towards how we treat the environment and other resource.

Ghana’s hi-life sensational and also climate Change advocate Ambassador Okyeame Kwame on his address advice us to reduce our in take of meat, keep out ramser sites since birds all over the world travel to Ghana ro improve our Eco system He pledged to engage government and other agencies to support youth led initiatives in combating climate change.

Director of the WASCAL Graduate Programme at the Kwame Nkrumah University of Science Technology (KNUST) Professor Wilson Agyare, called for action to ensure food security in the country and the globe at large, adding over 3 percent of Ghana’s population is not food secured, hence the need for immediate action.

The project intends to reach over five thousand grassroots community members through direct engagement and media campaigns and at least five thousand digital audiences via social media advocacy and storytelling.

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